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From your Website, logo, and signage- to your brochures, catalogs and letterhead; A well-crafted brand with consistency of design, is your company’s most valuable asset.

Horizontal Light Productions is positioned to handle all your graphic needs.

Take a look around, we think you will be surprised and satisfied with the things that you see on this site.

Contact us at:
Horizontal Light Productions
805-563-9993

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Most recent articles

Wearing Your Website

Posted by on Feb 17, 2015 in Uncategorized | 0 comments

Horizontal Light Productions

Would You Wear Your Website?

In the business world, even in this era of casual chic, when you present yourself in front of others, you always insure that you look your best. If you were going to a job interview, and your website was your attire, would you be proud to wear your website?

Not face to face with an interviewer? Your website still performs one of the first steps in the decision making process of making the cut, so that you become one of the finalist. You should shine here. You own the discussion about

Real Colors for Business

Posted by on Feb 3, 2015 in Uncategorized | 0 comments

Horizontal Light Blog

Are Black and White Colors?

Sometimes you hear people talk about black and white, as if they were colors. But are they really? The tiger in the photograph was originally full color, but photoshopped for this article. Many times graphic artists like to “pump up” the color for dramatic effects, even though the final outcome becomes quite an eyeful, to say the least. But what about black and white?

Technically speaking pure white is the absence of color. Put another way, you cannot make white by getting several

Websites and Social Media Sites

Posted by on Jan 29, 2015 in Uncategorized | 0 comments

mime_secretl … how much is too much

Make use of both your website and your social media sites to help “tag team” your message and your presence. However, pay attention to quality over quantity. Here are some ideas and practices you may want to consider with your on line presence.

With new technology it is just a click away to automate the process of writing something on your website/ blog and posting that same article to your social media outlets. Web designers have been taking advantage of cross posting

Language Gap

Posted by on Jan 24, 2015 in Uncategorized | 0 comments

Have you ever considered having all or a portion of your website in another language? When people hear this, they immediately think of the cost, and hey, I don’t speak another language. How would that benefit me? Consider this.

It’s not just about you. There are many people here in the U.S that are multi lingual, but may not have the best writing skills in English. Then, there are other people who have a good writing skills in English, but who are not multi lingual. There should be a marriage here somewhere.

Although this is not the complete answer,

Crazy Marketing Contest

Posted by on Jan 28, 2013 in Newsletter | 0 comments

milk-you-dry4

How many times have you seen something, that on the surface seems ridiculous, but makes you remember an event, a place, a product or something else significant at the moment? Graphics and design play a significant role in helping your recall efforts. After all, branding, advertising and commercial design are really fancy terms for “recall”!

When I saw the “Milk You Dry” it made me think of those crazy Styrofoam balls era, that gas stations, basketball teams (Lakers) and others handed out. This was to make you recall their product.

What’s the craziest thing that you have seen for marketing? Upload a picture and/or send us the link of it and we will post it on the website in our “Crazy Idea Contest”. The winners will be judged by you, and the prize will be a $20 Starbucks certificate!

Start those images flowing in and let’s see what we get.
HLP.

Crazy Contest Rules Share

1. Post a reply that includes an image/ link to an image
2. The image/ post with the most comments wins
3. Vote early & vote often (Chicago style!!)
4. Last day for entries is Jan 21, 2014
5. Last day for Comments is Jan 28, 2014
6. Easy peazy ! Have fun !